17 Surprising Ways Sean "Diddy" Combs Maintains His $885 Million Net Worth

Publish date: 2024-06-14

This guy knows how to hustle. According to Forbes, Diddy’s net worth has jumped from a large $740 million in 2019 to $885 million in 2020 - striking him on track to becoming the second one rapper billionaire. Jay-Z is the primary, and like Jay-Z, Diddy earns money from a lot various hit hip-hop tracks from the early 2000s.

It isn’t in fact Diddy’s track that makes him the most cash at the moment. While he’s lately signed to Epic Records, the final time he launched an album of his personal was once in 2006. He’s raking in the cash thru actually dozens of different business ventures, a few of that have been running for over 20 years. According to him, his lifelong commitment to giving customers his highest is the reason for his luck.

“I started my trade career at age 12, delivering newspapers,” Diddy explained in Forbes’ ‘Greatest Business Minds’ issue. “Since then, I’ve all the time understood that if I give the customers my highest and service them another way, whether or not tune, clothing or vodka, I’ll get a return on my tough work.”

Read on to determine simply which services and products make Diddy his hundreds of thousands today.

17 AQUAhydrate Bottled Water

For this bottled water corporate, Diddy partnered with A-list actor, Mark Wahlberg, and advertised the product as a kind of health drink. It’s marketed as having two times the amount of electrolytes of different bottled waters and an “increased alkaline pH level”.

A marketing claim on the packaging signifies that the bottled water can  “restore hydration ranges all the way through efficiency with none sugar or energy.” Water that’s hydrating? Revolutionary.

16 Some Best-Selling Fragrances

If you need to smell like you also have thousands and thousands upon millions of greenbacks in the financial institution, check out Diddy's personal personal perfume brands. His primary perfume is a men’s cologne known as ‘Unforgivable’, which was a number-one bestseller within the United States upon its unencumber in 2006.

Since then, he’s put out ‘Unforgivable Woman,’ ‘Unforgivable Night,’ ‘I Am King,’ and ‘3AM’. These scents are stocked at fragrance retail outlets all over the place.

15 Royalties From The Notorious B.I.G.

Diddy makes an excessive amount of his fortune from his overdue industry spouse and pal, Biggie. Diddy's label produced two posthumous Biggie albums, and each and every one put some profits into Diddy’s wallet. Diddy’s confronted major criticism for these moves.

"Biggie's name should never have become Diddy's Black Card,” Tweeted 50 Cent in 2011. “When was the last time Diddy really was biggin up his brother, not biggin up his bank?”

14 Sean John Clothing Line

In 1998, Diddy launched Sean John, his own fashion line and clothing company. It’s been turning a profit ever since, with a high point in 2004, when it earned Diddy the prestigious Council of Fashion Designers of America (CFDA) award for Menswear Designer of the Year.

Sean John’s latest release is a 2020 T-shirt collection with bold slogans like “Own The Future” and “Never Surrender.”

13 Combs Wine And Spirits

Since 2013, Diddy has owned Combs Wine and Spirits, a liquor company that manages his branded alcoholic products. As Beverage Media Group reports, Diddy launched it so that he could take full advantage of his “access to influencers” and we totally get it.

Celebrities like to pop bottles, so why not be the person who makes those bottles? Diddy’s partied enough to know how much money’s in the liquor game.

12 Ciroc Vodka

Ciroc wasn’t always Diddy’s, but since he bought a 50 percent stake in the company, The Financial Times reports that Cîroc has grown from selling 50,000 cases per year to 2 million cases per year!

Diddy’s rap industry connections have helped. The word ‘Ciroc’ is often dropped in tracks by artists like Meek Mills and Young Jeezy. One example: RiFF RAFF rapping “I just drank a gallon of Ciroc (roc, roc, roc)…”

11 DeLeón Tequila

Yet another alcohol brand part-owned by Mr. Combs is DeLeón. It’s a so-called “luxury tequila brand”...with the prices to prove it. The brand has six different products, ranging from the relatively affordable DeLeón Diamante ($150 per bottle) to the ultra-luxe DeLeón Leóna ($850 per bottle). All tequilas in the collection are made from Blue Weber agave from the highlands of Jalisco.

RELATED: Diddy’s 50th Birthday Bash Was An Epic, Celeb-Studded Gala!

10 REVOLT TV Network

By creating his own cable network, Diddy has access to more than 50 million viewers (according to his own company’s stats at CombsEnterprises.com). His station, called REVOLT TV, has Diddy-curated music videos, music news. recording artist interviews, exclusive performances, and even its own original programming.

You can watch it all from the US, the Bahamas, the Cayman Islands, Jamaica, and Trinidad - it’s THAT international.

9 REVOLT Film Enterprise

Diddy’s film production company is no joke. It’s got more than ten feature films under its belt, including one (Lawless) that was nominated for a Palme D’Or at Cannes and won big at the Hollywood Film Awards.

If that’s not impressive enough, another REVOLT film (Undefeated) actually won the Academy Award for Best Documentary Feature in 2012. That’s right - Diddy has an Oscar.

8 Capital Preparatory School

In 2016, Diddy opened a charter school in Harlem, NYC. "I need Harlem to have the most efficient schools," he explained in the school’s opening ceremonies. "The absolute best of everything. Instead of me complaining about training, I wish to do something positive about it. So that is why I'm beginning this college.”

He doesn’t make a lot money from it but launching the college was one of his many trade ventures.

7 Bad Boy Entertainment

Way back in 1993, Diddy founded Bad Boy Records, a label imprint below Sony Music Media. Over the years, Bad Boy has sponsored the top artists in rap and R&B, from Faith Evans and Boyz N Da Hood to Mase and Machine Gun Kelly.

Fun fact: Diddy introduced this label after working as an intern at Uptown Records, where he in reality helped to increase Mary J. Blige’s first album.

6 Bad Boy Touring

The Bad Boy label’s tour activity is managed by Bad Boy Touring, which is clearly additionally owned by Diddy.

The corporate's biggest tournament used to be the Bad Boy Family Reunion Tour in 2016. It featured performances by way of Bad Boy artists, corresponding to Diddy himself and Lil Kim, plus visitor artists, together with Kanye West, ASAP Rocky, Rick Ross, Jay-Z, Gucci Mane, Kodak Black, and more. That tour on my own earned Diddy $17.5 million, in line with Rolling Stone.

5 The Combs Foundation

If you haven’t noticed yet, we’ll tell you - Diddy is into giving back to the communities that raised him. He recognizes that the city East Coast neighborhood that fostered his abilities is to thank for launching his occupation, and needs others to have similar opportunities.

The Combs Foundation has given budget to budding marketers and hard-working scholars, via tasks just like the Urban Entrepreneurs Foundation and donations to his alma mater, Howard University.

RELATED: 18 Pics That Change The Way We See Sean “Diddy” Combs

4 Janice Combs Music Publishing

Diddy owns Janice Combs Music Publishing, an organization managing more than 1500 copyrights for artists and track writers. When motion pictures need to use song that Janice Combs Music Publishing owns the rights to. like some of DJ Khaled’s tracks, they pay the corporate for get entry to to that tune.

This is a gorgeous genius transfer on Diddy’s section since his personal media networks make up numerous Janice Combs Music Publishing’s shopper base.

3 ENYCE

Yet another clothes brand that generates earnings which spice up Diddy’s bank steadiness is ENYCE, an organization he started in 1996. It’s marketed as a “hip-hop/streetwear line” with merchandise starting from nostalgia-inducing sneakers to reprints of slogan tees that artists like Jay-Z wore in the 90s.

Hit ENYCE up for kinds that make you seem like you featured on a Bad Boy Records-produced album from 1999.

RELATED: 10 Celebrity Fashion Brands That Got Called Out

2 Zac Posen's Fashion Empire

Zac Posen’s clothing emblem is far different from each other one of Diddy’s type ventures. It’s super preppy and buttoned-up when compared to Sean John and ENYCE, but Diddy is an equivalent partner within the Zac Posen fashion empire. This means 50 % of all Zac Posen clothes income since 2004 have long past proper into Diddy’s personal bank account, in keeping with a deal reported by way of the trend information website online, WWD.

1 The Blue Flame Agency

Diddy’s ultimate million-dollar venture (for now) is this full-service advertising and advertising agency based totally in NYC. According to Adweek, his Blue Flame Agency has managed large-scale advertising campaigns for Anheuser-Busch’s World Select, Calvin Klein’s Crave fragrance, Bacardi USA, Hewlett-Packard, and Sony Pictures.

With a client base like that, can any person be surprised that Diddy’s pushing billionaire standing?

NEXT: 15 Facts About Sean “Diddy” Combs’ Impressive Car Collection

Sources: Forbes.com, BlackEnterprise.com, IMDB.com, TheDad or mum.com, BeverageMedia.com, Lyrics.com, RollingStone.com, WWD.com

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